Metro

Millions of commuters use the Metro train daily to get to their workplace, schools, colleges etc. There would be many shoppers and casual travellers as well.

Advertising inside the train would provide a great medium of communication as it would be visible to a lot of people who are stuck in the same spot during the duration of the journey.

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Brands use this mode of Out- Of-Home Advertising to promote their offerings as it provides them with a powerful marketing mechanism. The success of this mode has been established across the world and the Delhi Metro is no exception.

The Delhi Metro Railway Corporation was a perfect solution to the traffic issues that plagued Delhi roads trying to cater to a densely populated city that needed to get around. Today, Delhi Metro is the largest and busiest metro in India with over 286 stations that covers 391 kilometres across Delhi, Gurgaon, Faridabad and Noida. It is divided into 10 lines and carries over 33 lakh passengers on a daily basis.

Various media options are available including Exterior Train Branding, Interior Train Branding, Complete Train Branding and more. Rates will vary based on the option selected.

DMRC

Advertising on the Delhi Metro helps Brands communicate effectively with commuters and improve their visibility. You can get a wide reach for your brand.

Delhi Metro has a reach of 2.8 million which tells you how powerful this medium is. You can use this advertising to promote new offerings. The target group covers the working class group who use the Delhi Metro on a regular basis.

Advertisements are displayed on panels inside the coaches, on the body of the train or on the back of metro smart cards.

Advantages of Bus Queue Shelter Promotion

  • High visibility
  • Wide reach
  • Assorted audiences of various age groups
  • High frequency – better chance of retention
  • Cost-effective medium with high ROI

Pink Line Metro

The DMRC-Pink Line covers 38 stations in the busy Ring Road area. It encompasses a long curved stretch like a horseshoe covering Majlis Park and Azadpur in North Delhi to Punjabi Bagh and Rajouri Garden in West Delhi, Mayur Vihar and Shiv Vihar in East Delhi and Bhikaji Cama Place and Dilli Haat in South Delhi

The Pink Line is a crucial commuting option for Delhi Metro travellers as it interchanges with the other lines. It also links up with the Airport Express Line making it perfect for those travelling to the airport.

The Pink Line has an assorted mix of commuters – professionals returning home, students Government employees, shoppers travelling to shopping hubs like Sarojini Nagar, South Extension, Lajpat Nagar etc and tourists who join in from Hazrat Nizamuddin or the Airport.

Delhi Bus Que Shelters

  • No. of bus shelters14
  • High-end Audience42
  • Backlit units/shelter-74

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